Pioneer Bank Shines Through Dedicated Services and Community Involvement

28 Feb 2025
News
Carlsbad is one of the fastest-growing cities in New Mexico. Not only are individuals drawn to Carlsbad because of its job opportunities and high quality of life, but new businesses are constantly moving here. Good banking partners are the heart of this growth, and Pioneer Bank is one of the leaders bringing Carlsbad into the future.
“If you are new to the area, I definitely recommend seeking out a local bank that will meet your needs,” says Ericka Laney, Branch Manager at Pioneer Bank and Past President of the Carlsbad Department of Development (CDOD). “Oftentimes, with economic development, we help businesses get started. All banks play a part in supporting financing for small businesses.”
Pioneer Bank is a member of the CDOD and its team members are actively involved in the local community. Learn why this institution is such an asset to Carlsbad through the services it provides.
Pioneer Bank Supports Personal and Commercial Customers
Pioneer Bank offers a variety of personal banking services, whether customers need basic checking and savings accounts, credit cards, or loans. It also has a commercial arm that offers small business loans for entrepreneurs and capital express loans for companies that need bridge financing. Pioneer Bank has several business partners in the oil and gas field, one of the biggest industries in the region.
“I love my job, I get to help people in the community and I’m able to serve people. It’s my passion,” says Laney. She was born in Carlsbad and returned seven years ago with her husband. Laney has more than 27 years of banking experience.
“Pioneer Bank has been a valued member of the Carlsbad Department of Development for years, and their commitment to supporting local businesses and entrepreneurs is evident in everything they do,” says Kristen Gamboa, Executive Director of the CDOD. “Their financial expertise and community involvement help drive economic growth, making a lasting impact on our region.”
Pioneer Bank is a local Carlsbad bank that also has branches in Alamogordo, Hobbs, Las Cruces, Roswell, and Ruidoso.

Pioneer Bank Gives Back to the Carlsbad Community
One of Pioneer Bank's core values is supporting the community, but the company does more than sponsor events and make donations. It actively seeks ways for employees to give back and make Carlsbad even better.
“We do a lot of volunteer work,” says Laney. “We love giving back to the community whether it’s volunteering or helping them meet their financial needs.”
Pioneer Bank employees volunteer with the United Way of Eddy County and the Roadrunner Food Bank. They hand out food monthly and support Carlsbad residents in need. They are also involved with Christmas on the Pecos, taking tickets and helping people put life jackets on.
Pioneer Bank is Involved in Carlsbad’s Growth

Not only do the employees at Pioneer Bank support individuals through volunteer work, but they also work toward large-scale community growth. Pioneer Bank has been a member of the CDOD for several years. Laney has sat on the board, served on the executive committee, and eventually became the CDOD president for the 2023-2024 service year.
“It was great working with that team,” she says. “The staff that works with the CDOD goes above and beyond to help businesses. If you are a business and a member, they will do anything they can to help you find what you’re looking for.”
Along with the CDOD, Laney speaks highly of the Carlsbad Chamber of Commerce and encourages any business in the area to join both organizations. Becoming a member can help entrepreneurs and business owners access resources and make connections to help them grow.
“I was born and raised here, and Carlsbad used to be a super small town,” says Laney. “It has grown exponentially and we’re going to continue to grow. We have a great mayor with growth in mind who cares about the town. I’m excited for its future.”
Join Pioneer Bank and Other Members at the CDOD
Carlsbad continues to attract individuals and businesses with diverse goals, which is what will make the city shine in the coming years. New industries are breaking ground and people with diverse skillsets and interests are moving here. Your business can be part of that growth when you join the Carlsbad Department of Development.
“Beyond banking, Pioneer Bank truly invests in Carlsbad—both financially and through hands-on community service,” says Gamboa. “Their employees are active volunteers, dedicated to making our city a better place to live and work. We’re proud to have them as part of the CDOD and appreciate their ongoing support of local businesses and economic development initiatives.”
Learn about the benefits of membership and explore different tiers to get involved. You can shape Carlsbad for the better and learn about other businesses in the area like Pioneer Bank.
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